Last year many international companies, large and small, launched original functional beverages in an attempt to launch the next big drink’s fad/trend. 2015 started off as the year of ‘health and fitness’ drinks and has ended with ‘cannabis beverages’ bursting onto the scene. Here's a look at some of the most interesting new drinks to hit the market in 2015.
A common treatment for poisonings and overdoses, raw activated charcoal — aka coal or carbon — has made an unlikely move into the US beverage spotlight. It's showing up at juice bars, and as a cocktail ingredient, and even as a RTD cold-pressed juice.
It started as a one-man experiment, and evolved into something of a social media joke - but Soylent, the Los Angeles start-up that makes a powdery beverage as a meal replacement with a sweeping nutritional composition, recently raised $20-million in additional venture capital, and claims to have shipped more than three million "meals" since last May.